marketing ROI

How To Maximise Marketing ROI

(marketing ROI – 3 minute read) Having dabbled in marketing and now fully managing the content and communications portfolio of a subscription box service provider called MyTreat, I’ve seen the swells and surge of an increasingly competitive business landscape across industries. We’re still riding the waves of COVID-19 whether we like it or not. And

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Maximising your marketing spend

(marketing spend – 5 minute read) Hi Accounting fans! It’s not every day that I write about marketing. My strengths lie in finance and accounting after all. BUT, we’re talking about marketing spending here – so money still comes into play. I’ve seen clients spend thousands of dollars on marketing. It eats into their bottom

A blonde lady proudly declares that she hired an unpaid intern

Hiring your first team member

If you’re reading this article and are thinking of hiring your first team member, congratulations! You’v reached the point where you can start expanding the business! This can be a daunting task, especially if you have never done it before. But fear not! We’re here to guide you through the process and help you find